Built for Sales Directors
Higher win rates, faster responses, a team that isn't burned out.
Your Reality as a Sales Director
Your team is responding to more RFPs. Win rates haven't improved. The timeline to respond is getting shorter. Your best people are thinking about leaving because they spend half their time on RFP administration instead of selling. You've hired good people. But they're spending 60-70 hours on each RFP — mostly on coordination, searching through old proposals, chasing approvals, and managing version chaos. That's not selling. That's project management. And it's not what you hired them to do. The win rate problem isn't a talent problem. It's a process problem. When your team has to rush through the proposal because they've spent 80% of their time on administration, the quality suffers. And quality is what wins deals.
The Capabilities That Change Everything
Win Rate Is Your Primary Metric
You need a faster process that doesn't sacrifice quality. AI-suggested answers and real-time collaboration mean your team spends time refining proposals — not searching for answers or managing versions. Better proposals win more deals.
Speed Matters Too
You need to respond faster without cutting corners. Raspond cuts response time by 60-70% — not by rushing the work, but by eliminating the waste. Your team delivers higher quality in a fraction of the time.
Your Team Is Burned Out
You need a process your team doesn't dread. When the coordination is smooth and the tools actually work, RFP season isn't miserable. Your team does work they're proud of. Retention improves.
Capacity Is Maxed
You need to respond to more RFPs without adding headcount. With Raspond, the same team can handle 2x the volume. Go from 15-20 RFPs/year to 30-40 without burning people out.
Life After Raspond
Proposals Improve
Because teams have time to think strategically.
Win Rates Improve
Better quality + faster = higher conversion.
Team Is Happier
Less grind, more ownership.
Capacity Grows
Without hiring. 15-20 → 30-40 RFPs/year same team.
Results You Can Measure
Win Rate
5-10 percentage point improvement (Typical: 20% → 25-30%)
Time Per RFP
50-60 hours → 15-20 hours (60-70% reduction)
Revenue Impact
Win 3 additional deals at £300K average = £900K new revenue
“The win rate improvement was unexpected. I expected faster responses, but better responses? That was the pleasant surprise. The quality went up because people had time to think. And our team? Way less stressed during RFP season. People aren't dreading it anymore. They're actually proud of the proposals they're submitting.”
James Hargreaves
VP Sales at Professional Services Firm